Hi all...
Well, facebook is finally letting us use our names in our page URL to make it easier for people to find us! However some people do not like this!
Some people simply do not like change. Are you one of these? They say people can search in the search window for them by name .. why do they need it in the URL? They are content just the way it is! If it isn't broken why fix it?
Others are past My Space users and liked Facebook cause of its differences from My Space. Using our names, they say, is making it be like My Space. Any former My Space users out there that feel this way?
Personally I am just worried that my name will get taken before I get it. Or worse ... that I mis- spell what I submit and then I'll be stuck with it! No one will find me! Other than that I'm cool!
What do you think? Let me know!
Keep your business garden growing ...
margie
Thursday, June 11, 2009
Friday, May 29, 2009
Facebook Ads
Hi all,
Welcome to my weekly mailing readers who are joining us here.
Facebooks ads are quite interesting, aren't they! Has anyone given them a try? You will not find a more targeted way to market. You can define your outgoing and snail mail by targeted demographics but these are usually people you have already identified. If you are using email you "must" only communicate with those you already know.
Facebook allows you to target the exisitng Facebook demographics within the "entire" Facebook membership, not just your networks. You may target geography, age, sex, keywords, education, workplace, relationship status, even language! It really does hold true possibilities.
A client of mine, new to facebook, is a photographer. He had experienced seeing ads for some of the major players in his field appear "only" when he was on his photo gallery pages and when he would be thinking about such services! Choice of keywords made that happen. I really don't know in the world of the small business person where else you would have that happen. Does anyone have input on that?
Please share your experiences with us ... not just with Facebook Ads but pay per click on Search Engines as well! I welcome your comments.
Welcome to my weekly mailing readers who are joining us here.
Facebooks ads are quite interesting, aren't they! Has anyone given them a try? You will not find a more targeted way to market. You can define your outgoing and snail mail by targeted demographics but these are usually people you have already identified. If you are using email you "must" only communicate with those you already know.
Facebook allows you to target the exisitng Facebook demographics within the "entire" Facebook membership, not just your networks. You may target geography, age, sex, keywords, education, workplace, relationship status, even language! It really does hold true possibilities.
A client of mine, new to facebook, is a photographer. He had experienced seeing ads for some of the major players in his field appear "only" when he was on his photo gallery pages and when he would be thinking about such services! Choice of keywords made that happen. I really don't know in the world of the small business person where else you would have that happen. Does anyone have input on that?
Please share your experiences with us ... not just with Facebook Ads but pay per click on Search Engines as well! I welcome your comments.
Wednesday, May 13, 2009
Finding Ideas For Article Writing On Twitter!
Hello all,
Having started using Twitter when it was still pretty much in beta I find it fascinating to learn how it's uses have expanded amongst the professionals.
My weekly mailing this week mentioned how journalists will search Twitter for ideas for articles. Never thought of strategizing my tweets for such an opportunity, but it definitely is something to think about. Is anyone already doing that?
The use of hash marks would probably be the best way to begin. You could also carefuly choose your followers. Actually, where you can have multiple accounts on Twitter you might just want to set up multiple accounts for different types of conversations. Combine that with the use of hash tags and you probably would have some visible success! Something to think about for sure.
Let me know your ideas ... I welcome your creative thinking!
Keep your business garden growing ...
margie!
Having started using Twitter when it was still pretty much in beta I find it fascinating to learn how it's uses have expanded amongst the professionals.
My weekly mailing this week mentioned how journalists will search Twitter for ideas for articles. Never thought of strategizing my tweets for such an opportunity, but it definitely is something to think about. Is anyone already doing that?
The use of hash marks would probably be the best way to begin. You could also carefuly choose your followers. Actually, where you can have multiple accounts on Twitter you might just want to set up multiple accounts for different types of conversations. Combine that with the use of hash tags and you probably would have some visible success! Something to think about for sure.
Let me know your ideas ... I welcome your creative thinking!
Keep your business garden growing ...
margie!
Thursday, May 7, 2009
Twitter Hash Tags
Hi ..
Once again I welcome my weekly mailing readers to my blog! So what do you all think about hash tags? Have you been confused? Are you an old salt and been using them for years on other social networks and in other applications? Are you new and having learned a little about them, excited about the new possibilities??
Just a quick review for those arriving at the blog without seeing my mailing, a hash tag is identified with the "#" symbol. It is used along with letters, numbers, both as an acronym to categorize tweets into different topics/subjects. They are used when many people are tweeting about the same topic, or from the same event. And yes, they are also used on other social sites.
My personal feeling is although they appear to be a nuisance within the daily list of tweets... they are a blessing if you are truly marketing on Twitter. When you do a search for hash tags you will find out what people are talking about, interest in etc. First a entire new list of potential followers is in front of you and second knowing what people are saying gives you the platform on which you can introduce whatever it is that you sell. Maybe it is just a platform to build the relationship on and maybe it is a more direct path to a business sale! It obviously depends on what the hast tag means!!
Two great resources are: www.Hashtags.org. and http://tagal.us/
Let's discuss it! Put your questions, ideas and opinions in the comments section. I welcome your input.
Keep your business garden growing ...
margie
Once again I welcome my weekly mailing readers to my blog! So what do you all think about hash tags? Have you been confused? Are you an old salt and been using them for years on other social networks and in other applications? Are you new and having learned a little about them, excited about the new possibilities??
Just a quick review for those arriving at the blog without seeing my mailing, a hash tag is identified with the "#" symbol. It is used along with letters, numbers, both as an acronym to categorize tweets into different topics/subjects. They are used when many people are tweeting about the same topic, or from the same event. And yes, they are also used on other social sites.
My personal feeling is although they appear to be a nuisance within the daily list of tweets... they are a blessing if you are truly marketing on Twitter. When you do a search for hash tags you will find out what people are talking about, interest in etc. First a entire new list of potential followers is in front of you and second knowing what people are saying gives you the platform on which you can introduce whatever it is that you sell. Maybe it is just a platform to build the relationship on and maybe it is a more direct path to a business sale! It obviously depends on what the hast tag means!!
Two great resources are: www.Hashtags.org. and http://tagal.us/
Let's discuss it! Put your questions, ideas and opinions in the comments section. I welcome your input.
Keep your business garden growing ...
margie
Thursday, April 30, 2009
Search Engines Like Bloggers!
I welcome all of you who came here from this weeks weekly mailing! It is a fact that search engines like bloggers! So let's talk about it....
"How do I write a blog" is a common question. Blogs were originally daily journals and that alone suggest a "freestyle" form of writing . .. just letting it flow as it comes to the mind. You can still do this with just an additional "bit" of the mechanical.
Go ahead and write "freesyle!" Then go back, once completed, and insert keywords you have identified as important to your topic. Use both keywords and/or keyphrases.
Don't like to write and need guidance? Find out what people are reading about, look for the keywords and patch the thoughts together! It will come to you, I promise. Or another idea, talk about it! Pretend there is someone sitting across the kitchen table from you and just converse! Then write down what you said. You might record it and then write from the recording.
Comment below on your challenges and we can all try to help you out! Need to know first so submit what keeps you from becoming a blogging bullet on the internet! :-)
As in all things in life .. practice makes perfect! You'll soon be teaching others how to write a blog!
Keep your business garden growing ...
margie
"How do I write a blog" is a common question. Blogs were originally daily journals and that alone suggest a "freestyle" form of writing . .. just letting it flow as it comes to the mind. You can still do this with just an additional "bit" of the mechanical.
Go ahead and write "freesyle!" Then go back, once completed, and insert keywords you have identified as important to your topic. Use both keywords and/or keyphrases.
Don't like to write and need guidance? Find out what people are reading about, look for the keywords and patch the thoughts together! It will come to you, I promise. Or another idea, talk about it! Pretend there is someone sitting across the kitchen table from you and just converse! Then write down what you said. You might record it and then write from the recording.
Comment below on your challenges and we can all try to help you out! Need to know first so submit what keeps you from becoming a blogging bullet on the internet! :-)
As in all things in life .. practice makes perfect! You'll soon be teaching others how to write a blog!
Keep your business garden growing ...
margie
Tuesday, March 31, 2009
Building Relationships Via Social Networking
Hello all,
Many of you know that I am a true believer in the value of building relationships on line. I was a pioneer in how email can strengthen your relationsohips when it is used correctly. Social networking just magnifies all my previous messages concerning the effective use of email.
How is this so? Well you basically have the same circumstances. You are sending short distinct messages, basically one-to-one, in a medium that is extremely intimate and hypnotic. When you make your message clear, eliminate any need for the reader to think, figure out, wonder... and are polite ... you have a winning online communication.
Winning communications are welcomed and bring on positive interaction. Positive interaction creates trust, loyalty and relationships that lead to new, repeat and referral business!
My favorite social network right now is Twitter. Here you can only deliver short distinct messages and the relationship building opportunities are endless! You can imagine my disappointment in seeing how the marketing hounds are coming in and jamming Twitter with chatter that talks "at" us, not "with" us. Promos that just appear and do not relate nor connect.
If this wasn't disturbing .. the contests to see who can gather the most followers is the end all. Didn't we learn a long time ago that it is not the number of contacts but the quality? Alas it is social network spamming at its finest. Just like our inboxes got ruined, so may our social network groups unless you pay attention. Don't be afraid to block those who abuse. You won't miss out on anything, trust me!
It is good that we live in a free society where these resources are out there for all of us to use as best for our individual purposes and THAT is a major message from me. Don't think that because one person or several people have had success using a social network, or any other online marketing resource, a certain way that it will work for "you" the same way. Each method is dependent upon the people at both ends of the communications going on. If nothing else .. take that to heart as you create your online networking groups and develop your personal relationships.
I welcome your thoughts, comments, experiences!!!
Keep your garden growing ..
margie
Many of you know that I am a true believer in the value of building relationships on line. I was a pioneer in how email can strengthen your relationsohips when it is used correctly. Social networking just magnifies all my previous messages concerning the effective use of email.
How is this so? Well you basically have the same circumstances. You are sending short distinct messages, basically one-to-one, in a medium that is extremely intimate and hypnotic. When you make your message clear, eliminate any need for the reader to think, figure out, wonder... and are polite ... you have a winning online communication.
Winning communications are welcomed and bring on positive interaction. Positive interaction creates trust, loyalty and relationships that lead to new, repeat and referral business!
My favorite social network right now is Twitter. Here you can only deliver short distinct messages and the relationship building opportunities are endless! You can imagine my disappointment in seeing how the marketing hounds are coming in and jamming Twitter with chatter that talks "at" us, not "with" us. Promos that just appear and do not relate nor connect.
If this wasn't disturbing .. the contests to see who can gather the most followers is the end all. Didn't we learn a long time ago that it is not the number of contacts but the quality? Alas it is social network spamming at its finest. Just like our inboxes got ruined, so may our social network groups unless you pay attention. Don't be afraid to block those who abuse. You won't miss out on anything, trust me!
It is good that we live in a free society where these resources are out there for all of us to use as best for our individual purposes and THAT is a major message from me. Don't think that because one person or several people have had success using a social network, or any other online marketing resource, a certain way that it will work for "you" the same way. Each method is dependent upon the people at both ends of the communications going on. If nothing else .. take that to heart as you create your online networking groups and develop your personal relationships.
I welcome your thoughts, comments, experiences!!!
Keep your garden growing ..
margie
Subscribe to:
Posts (Atom)
