What's a microblog?

The term "microblog" has been heard by most of us within the last couple of years.The question is, "what is it?"

A microblog is simply a small blog ... uses the same platform with smaller limits. I'm pretty sure you are already microblogging somewhere on the internet and may not even know it!

A basic definition of a microblog is a platform in which short text messages are supported. Usually the message may contain no more than 140 - 200 characters (including spaces). The platform allows you to be interactive and most microblogs only support text with links to images, videos, other pages, etc. Does this sound like Twitter? You are right .. Twitter is probably the most famous microblog out there right now!

Microblogging is becoming very popular for two primary reasons:

1. Immediacy
   Posts are short and can be delivered to a variety of devices, including cell phones.
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   Live feed distributions are supported for immediate delivery of what's happening on the blog.
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   Instant connectivity is provided, which can easily invite instant conversation.
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2. Portability
   Postings go to all sorts of devices including cell phones - you can take your communications with you!
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   Communications via live feeds be easily monitored no matter where you may be!
   

Short postings are also proving to be valuable because of the quality of "connection" that occurs. I'm going to talk more about creating effective short postings tomorrow. Stay tuned for that!

In the mean time .. what are your experiences with microblogging? Have you tried Twitter? Has it been fun or are you at a loss with it? Do you think microblogging has a place in the future of online communications? Please share with us!

Keep your business growing ...
margie