Target Search Capabilities On Facebook & Twitter!

Hello all ....

All of a sudden there seem to be more and more ways to do targeted searches on Facebook and Twitter!! Do you think they finally realized that people had begun to go in circles???

Have you found them yet? They really are useful and allow you to be quite creative and targeted!!!

On Facebook you can now search for any keyword of your choice and see where it is used in your friend's news feed, everyone's postings ( yup, all of facebook), fan pages, events, and groups! Did you know Facebook has over 500 groups about healthcare? Don't worry, you can apply filters to your searches so you can narrow down your results.

Twitter has 3 great resources for searching. My favorite is tweepsearch where you can enter any keyword of your choice that is found in a person's Twitter bio. It also targets cities, etc. A very targeted and cool tool. Came up with over 3,000 target contacts who like to fly fish for my client who sells fly fishing equipment. He was a very happy man that day!

Two other resources for Twitter are the twitter search ( found right on the home page). Here you can enter any keyword of your choice and see where it has been used in recent tweets. A similar searching resource on Twitter is the ability to search via hash tags. This is found on the right side of your Twitter page.

All of these will bring you targeted contacts! Contacts you can "connect" with based upon specific interests, needs, location, etc. There's room for lots of creativity here and that's what I want to hear about!

Share your ideas on how these great resources for targeting your conversations can work for you. Have you used them already? What have you discovered? Are you making more solid connections? Maybe we can come back to this topic in a couple of weeks and talk about your creative ideas. Let me know all!

Keep your business garden growing ...
margie

Does Your Market Find You Or Do You Find Your Market When Social Networking?

Happy Wednesday ...

Just posted on facebook the value of asking questions in creating conversations and developing relationships. It got my mind wandering in several directions as I continued on with my AM rounds of social network check-ins.

So here goes! As you do your social networking are your "posts" geared more towards your market finding you ... OR .... you finding your market? Think about that carefully.

The truth is you are probably doing a little of both, at the same time even! But is one better than another? How do you differentiate?

What say you ...

• What do you think would differentiate your postings in order to achieve one or the other?
  x
• How much extra effort is involved in "posting" for you to seek out your ideal "connections?" And, along the same line ... do you think it takes extra effort?
  x
• Does the tone, structure, message of the posting really matter?
  x
• Which do you prefer and why?
  

Let me know your thoughts!

Also, as you visit your social networks today and tomorrow, pay attention to the posts that "you" best relate to. See if you can tell if they are waiting to be found or if they are reaching out to find?

See what you discover! Would love to know that also!

Keep your business garden growing ...
margie