Ever find yourself looking at a new online resource and asking ... Who? What? Which? When? How? Happens to a lot of people as they get introduced to yet one more online resource that will solve all their online marketing problems.
The good news is that online overwhelm can be easy to solve. Believe it or not the core elements for marketing and selling online are the same as the traditional roles we all know so well - client, product, store/office, advertising, training, service, staff, sales, mail, phone, networking. No different, just different players! You just need to "breathe" ... and create a map.
A map allows you to assign a defined purpose to each of your online resources. It helps eliminate duplication, (the cause of much wasted time & confusion) and makes sure you have all your "crucial' bases covered! It also makes it easier to develop a strategy for all your resources.... making them work together with a goal of maximizing your results from the least amount of resources.
Give it a try. If you need an example, go to my weekly mailing, that I just sent out, where I outlined some of the basic assignments of the more popular resources. It will give you an idea of a basic map. You can access it by clicking here:
What I would love to know in this posting is what is "your" confusion? What makes you get online overwhelm OR how do you prevent it from happening?? Please share with us .... cause as this year evolves with web3.0 and more and more video and more and more mobile interactions, we all need to get control of ourselves and our businesses!
And also ... let me invite you to participate in my weekly special. Be one of the first two to contact me via phone or email and tell me you found out about the special via my blog. The special is any of my trainings listed here at 1/2 off. I'm feeling really good tonight so take advantage!
In the mean time ....
Keep your business growing!
margie
Monday, February 21, 2011
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