Hi everyone ...
Using social media networks for multiple jobs!
How does that work? Does it mean that being active via "social networking" will
accomplish two or more jobs for your online marketing? YES ...but only if you are active with direction, purpose, and pre-defined tasks. Then you can use social media networking for multiple jobs successfully!
Let's go back to comparing employees to online resources.
Picture that you're working in HR at a company. Your boss says, I'm
short a person in shipping. I'm going to use you in shipping today! You
go over to shipping and work there for the day. Or maybe you went back
and forth during the day. OR ... maybe you are able to do both from one
desk. In any of these scenarios, different tasks are being done from
the same source, YOU. Your boss is just using you in different ways.
Question is, did you just know how to do both tasks naturally? Of
course not. You had to be made aware of the job expectations, the
purpose and the tasks needed to be done on the day(s) you worked each,
correct? Well, it's the same thing with your online resources.
Social media networks can by "hired/used" for advertising, marketing, prospecting, opening sales, cementing sales, post sale support, services, and more.
.
BUT, can all of the above happen just by the fact that you post on a social network? NO. Simply
being there does not get the job done ( just like with people). AND
the social network by itself does not make it happen either. Do not
think because you have a facebook account that "facebook" will make
things happen.
When using social networks, each
time you create a posting you must know your assigned job expectation,
purpose, and the task you want to complete. It's that simple.
Putting some thought into each post will create results.
Simply randomly posting and being seen ... well, how productive would
an employee be who just randomly showed up to be seen? It's the same
thing with your online resources.
Thoughts? Questions? Comments? Would love to know your thoughts!
Keep your business garden growing,
margie
www.todaysway.net
Thursday, October 23, 2014
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